All trades

A web system for restaurants, hotels and tourism.

A guest checks the menu and a free slot first, and only then calls. If that is not there right away, they open the next result.

Every preview is a concept I built to show how the system works. They are not results from real clients and the data in them is invented. The real projects are on the projects page, and it says there whose they are.

The inside of a restaurant with tables laid for the evening

What breaks

Three things that keep repeating here.

  • The menu is a photo nobody can read

    A picture of the menu on a phone gets zoomed and rotated, the prices are unreadable, and a change means a new photo. A menu that is text can be read, searched and changed in a minute.

  • Bookings come by phone at the worst time

    A call in the middle of service, a note on paper and a double booking at eight. A booking the guest makes themselves is recorded at once and the whole shift can see it.

  • The guest does not know what to expect

    Opening hours, parking, a high chair, the terrace and whether you take cards. Those are the questions repeated on the phone every evening, and they can be written down once.

What goes into the system

The parts this trade actually uses.

Not every module suits everyone. These are the ones that pay off in this trade, and what each of them does.

  • Preview ready

    A site that brings enquiries

    A page per service instead of one page for everything, with a clear route to a call or a form. This is the base and it is often enough on its own.

    • A page per service and per location, written for what people actually type
    • A form and a phone number wherever the visitor decides to get in touch
    • Measurement of where the enquiry came from, without Google Analytics
  • Preview ready

    Bookings

    An appointment, a table or a shift, with confirmation and a reminder. It solves the phone ringing at the worst moment and appointments written on paper.

    • A calendar with availability by person, room or shift
    • Confirmation and a reminder, to cut down no-shows
    • Cancellations and changes without a phone call
  • Preview ready

    Admin panel

    What you see behind the site: enquiries, sources, orders and figures in one place, in the language of your business rather than of a tool.

    • Enquiries with a status and a source, instead of searching your inbox
    • Revenue, earnings and clicks in the same view
    • Roles, so everyone sees only what they need

Most asked

What people ask for most in this trade.

  • Whether there is a free table tonight
  • What is on the menu and what it costs
  • Whether you take cards
  • Whether there is parking and a terrace
  • Whether you are open on Sundays and holidays

Want a system like this?

Want a system like this?

Send the address of your current site, or say you do not have one. You get a recorded walkthrough and a list of what you would actually need, with no obligation.